
Ruská zmrzlina
Brand architecture |
Creative concept |
Illustrations |
Key visual |
Packaging design |
Photography |
Prepress
Ice cream is an essential part of summer. And so is Russian Ice Cream, a beloved summer classic enjoyed for generations. It refreshes, brings smiles to both children and adults, and awakens memories of carefree summer days.
The new design is pleasing to the eye as well, offering a fresh visual look that respects the product’s tradition while bringing it into the present. See for yourself.


